The Fashion Brand That 5X’d Daily Revenue in Just 5 Months
Masakali didn’t just chase trends — it became one. With bold campaigns, viral products, and ruthless consistency, this fast-fashion brand went from ₹30K/day to over ₹2 Lakhs/day in revenue in under 150 days.
The Mission:
Mid-ticket fashion (₹1,000–2,000 AOV)
Trendy, youth-first product lineup
Goal: ₹2L daily revenue
Challenge: Increase volume without killing profitability
Our Scaling Framework:
When you’re going from starter brand to breakout success, momentum is everything.
✅ Hook-Based Creatives: Reels, memes, and influencer UGC that stopped thumbs in the first 3 seconds
✅ Full-Funnel Meta Ads: Cold, warm, and hot audiences structured for scale and efficiency
✅ Offer Psychology: Flash drops, quantity-based discounts, and seasonal urgency
✅ Conversion-Driven Site: Sharpened mobile UX, fast loading PDPs, and credibility cues
✅ Retention System: WhatsApp flows + email automation = high rebuy rate and cart recovery
The Game-Changing Results:
📦 Daily Orders: 35 → 100+
💰 Daily Revenue: ₹30K → ₹2L+
📈 Gross Sales (5 months): ₹1.76 Cr
👥 Sessions: 895,113 (🔼 13%)
🛒 Orders: 10,484 (🔼 92%)
📉 CVR dipped 7% due to top-funnel push — being optimized in Phase 2
“You don’t need 5 years to scale a brand. You need 5 months of ruthless clarity and compounding execution.”